Programs Director

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Session 1 & 2: HOW TO BRAND IN 2021 & BEYOND and IDEATION & STRATEGIC PLANNING WORKSHOP

 

November 16, 2021
10:30 AM CST - 3:00 PM CST
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Corporate Hill - 1630 Training Conference Room
1630 Des Peres Road
St. Louis, MO 63131
Directions

Session 1: HOW TO BRAND IN 2021 AND BEYOND
MORNING SESSION
10:30AM - 12:00PM
As more of the workforce goes remote, digital branding is more important than ever when reaching our clients and partners! This interactive look at innovative social and digital media development leads participants through what is currently available and what is to come. In this technology-focused presentation, participants gain a thorough understanding of branding, strategies, what makes a brand authentic, digital storytelling, content targeting, and more. Participants will leave with a sense of where digital marketing and social media are heading and will be able to put into practice innovative strategies to support their organization.

Session 2: IDEATION & STRATEGIC PLANNING WORKSHOP
AFTERNOON SESSION
1:30PM - 3:00PM
As we come back into the office and back into a normal work routine, employees have a renewed creative energy and capacity for change. This incredibly active workshop will harness that creative energy and take participants through a strategic path of developing tactical action points to move the group and organization forward. This workshop is great for Marketing/Business Development departmental action plan generation as well as overall Strategic Plan generation. Participants will leave with the tools to engage their own firms in this exercise as well as up to six specific action goals to help assist their group’s primary key performance indicators (KPIs). Finally, these six action goals will be roadmapped and prioritized for completion.

3 CEUs are available for the full day of programming
1.5 CEUs are available for each session

Lunch is included for all-day regisitrants.

Tickets

$160.00 SMPS Member Registration (St. Louis Chapter)

$140.00 CPSM

$240.00 Non-Member Ticket

$100.00 Student

Policies

Substitution Policy
Any substitution to a Member exclusive event will be charged a $100 fee.

Walk-in Policy
To ensure we can comfortably accommodate all attendees, anyone who registers after the deadline will be charged an additional $10 walk-in fee.

Cancellation/Refund Policy
Cancellations made 48-hours/2 days prior to the event will be fully refunded. Due to our commitment with the meeting facility for food and beverage quantities, all other cancellations or no-shows will be invoiced for the full cost of the event. In the event the registrant is unable to attend, another individual from their firm can attend and the attendee will be expected to pay-at-the-door any applicable cost difference (ie: member vs non-member).

Photography Disclaimer
Photos are frequently taken at our chapter events. The SMPS St. Louis Chapter has the right to use photos from our events for any purpose, including but not limited to use in publications, on social media, in the newsletter, promotional materials, or on our website.